Just Dial Ltd. benchmarking: Performance to industry peers

Financial

	Just Dial	Indiabulls	RattanIndia Ent
Operational Metrics
IT
Net Sales by Employee Cost	1.71 .	n/a	n/a
Retail
Active Listings	52.8 Million	n/a	n/a
Mobile App Downloads	42.2 Million	n/a	n/a
Quarterly Visits - Total	184.5 Mn	n/a	n/a
No of Unique Visitors - Mobile - Qtly	159.1 Million	n/a	n/a
No of Unique Visitors - Desktop - Qtly	20.2 Million	n/a	n/a
No of Unique Visitors - Voice - Qtly	5.2 Million	n/a	n/a
Unclassified
Advertisement Spend as a % of Total Sales	2.25 %	n/a	n/a
Financials
5 yr Average ROE	10.72 %	16.69 %	27.84 %
5yr average Equity Multiplier	1.28	0.5	2.74
5yr Average Asset Turnover Ratio	0.29	0.02	1.36
5yr Avg Net Profit Margin	25.06 %	-6671.35 %	793.27 %
Price to Book	1.12	1.35	4.8
P/E	9.09	15.2	0.0
5yr Avg Cash Conversion Cycle	0.0	0.0	8.63 Days
Inventory Days	0.0	774.47 Days	231.04 Days
Days Receivable	0.0	0.0	2.53 Days
Days Payable	5.75 Days	56.72 Days	410.69 Days
5yr Average Interest Coverage Ratio	33.17	0.16	61.87
5yr Avg ROCE	12.7 %	-407.0 %	25.47 %
5yr Avg Operating Profit Margin	14.28 %	-8638.57 %	-345.3 %
5 yr average Debt to Equity	0.0	-0.77	0.96
5yr CAGR Net Profit	5.91 %	-6.31 %	509.97 %
5yr Average Return on Assets	7.97 %	-27.45 %	13.41 %
Shareholdings
Promoter Holding	74.15 %	32.89 %	74.87 %
Share Pledged by Promoters	0.0	0.0	13.86 %
Change in Promoter Holding (3 Yrs)	-0.81 %	5.43 %	0.01 %
Change in Mutual Fund Holding (3 Yrs)	1.23 %	0.0	0.05 %

	Just Dial	Indiabulls	RattanIndia Ent
Product Wise Break-Up	Product Wise Break-Up search related services 98.48 review and rating certification services 1.09 software and website services 0.33 Transaction fees 0.11 Financing and related activities 0 LED Lighting 0 Equipment renting services 0 Management and maintenance services 0 Aviation services 0 Real estate 0 Investment 0 EV (E-Motoreycles) 0 Retail- E-commerce business 0	Product Wise Break-Up 0 Transaction fees 0 Investment 0 Equipment Revenue 35.83 Aviation services 0 LED Lighting 34.33 EV (E-Motoreycles) 0 Retail- E-commerce business 0 Real estate 0 software and website services 0 Financial Services 6.09 Management & Maintenance services 22.97 search related services 0 Others 0.78	Product Wise Break-Up 0 Transaction fees 0 Investment 0 Equipment renting services 0 Aviation services 0 LED Lighting 0 EV (E-Motoreycles) 1.34 Retail- E-commerce business 98.31 Real estate 0 software and website services 0 Financing and related activities 0 Management and maintenance services 0 search related services 0 Others 0.35
Location Wise Break-Up	Location Wise Break-Up India 100.0	Location Wise Break-Up India 100.0	Location Wise Break-Up India 100.0